Casey Reid — Product Design

Services

Services project preview
Final shipped design

The Challenge

My Approach

Research

Facilitated contextual inquiry across 12 locations, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Outcomes

25% increase in daily active users. Since shipping, we've measured 18-point NPS lift.

Services

Shipping quality design requires collaboration and iteration. Recent work has shown me why . The implications matter for teams and organizations.

Key Takeaway

Whether you're shipping a new feature, this mindset resonates.

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